OUR CONSULTANTS

Mike Brace

For over 25 years, Mike Brace has been a design, manufacturing and R&D engineer. Since 1993, he has dedicated his career exclusively to on- and off-road EVs. In particular, Mike brings a breadth of experience and engineering knowledge of structural design and lightweight materials to the association. [ Mike's Complete Bio & Case Studies ]

Mike's participation in EV World & Associates offers our clients the technological edge to help evaluate existing vehicles as well as new vehicle designs. Mike brings us beyond the ‘smoke and mirrors' of big promises, and functions as an integral part of the balanced approach we take in helping move the world's transportation system to the next logical evolution.

Mike Brace

Bill Moore

After a lengthy and satisfying career as a professional writer, Bill Moore has dedicated these last 10 years to the passionate development of EV World as the single most important source of information on electric vehicles. As the result of an all-consuming, seven-day-per-week commitment, Bill has established EV World as the world's definitive source of news, features, advocacy, and the free-flowing transmission of ideas among those who share his interests. [ Bill's Complete Bio ]

Bill is known worldwide for his fairness and his openness to new ideas, as well as his deep insight into all facets of this rapidly changing market. His presence on the EV World and Associates team provides our clients with a voice of unequalled industry experience and understanding.

Bill Moore

Douglas Nelson

Dr. Douglas Nelson is a professor of mechanical engineering at Virginia Polytechnic Institute and State University (Virginia Tech), where he teaches courses in fuel cell systems, hydrogen energy systems, advanced technology vehicles, and vehicle design. Beyond his role in academia, Dr. Nelson consults for industry in the design and simulation of hybrid and electric vehicles. His expertise includes modeling, testing and validation of fuel cell systems as well as hybrid and electric vehicles. He is also an expert in designing and performing well-to-wheels analyses of transportation fuels. [ Doug's Complete Bio ]

Douglas Nelson's experience puts him in an excellent position to evaluate claims of performance and energy use for any particular vehicle technology. His presence on the EV World and Associates team ensures that our clients are uniformly well directed with respect to the entire range of important engineering and design issues.

Doug Nelson

Craig Shields

Craig Shields brings to the table a track record of unparalleled success in technology, automotive, and industrial marketing that spans a period of 25 years. A seasoned marketing consultant and author of hundreds of marketing plans, Craig's presence on the team enables EV World and Associates to offer its clients insight into the market conditions that will affect their ultimate ability to sell their products profitably. [ Craig's Complete Bio & Case Studies ]

Craig's participation on the EV World and Associates team is just one more way that we are fulfilling our pledge to bring you the most comprehensive, well-rounded approach to the ever-growing EV market. The depth of his background allows us to remain committed to helping you overcome the challenges you face and capitalize on your EV-related opportunities.

Craig Shields

Sam Smith

[Managing Partner]

Sam Smith brings to the team a rich blend of experience in the fields of finance and business planning/management in addition to his distinguished background in battery chemistry and engineering. Sam offers a "systems" approach to each electric vehicle project he takes on, bringing together disparate yet critically important elements to help our clients form a cohesive, analytical approach to EV enterprises. [ Sam's Complete Bio ]

Since most pundits regard battery chemistry as the make-or-break point of the entire EV industry, we recognized early in our organizational development that we needed Sam on the team so we could tap into his many years of experience studying the matter. In addition, his experience in finance and planning/management puts him in a unique position to advise our clients on the broadest possible range of their business issues including capital formation, supply chain issues, and cash management.

Sam Smith